MEET THE FOUNDER WADE

Hey guys! I'm Wade, the founder of the Ultimate Underwear Club. I decided to start UUC to because of the problems I was having with my underwear, the main one being the dreaded chub-rub! (Chafing). I have big, meaty thighs, which was causing me a lot of grief in my day to day. I tried all the anti-chafe underwear brands on the Australian market, but no one product was able to offer the complete package (pardon the pun!). It was this struggle that inspired me on the quest to venture forth design the perfect pair. Along the way I discovered solutions to other problems and by the end of it, I was absolutely blown away with how good underwear could truly feel! After much trial and error, Ultimate Underwear 1.0 was created, which showcases the Ultimate Support Pouch™, the 'unchafable' panels, the crack cooling air ventilation and a reduced ride-up length, all crafted with love & care from sustainable bamboo fabric. It has been an incredible journey so far, that's for sure. I have had to become very comfortable in my own skin (and to be seen in my undies all over the internet), I've had to become confident in-front of the camera filming and editing content. Check out our YouTube, Instagram and Tiktok for exclusive behind the scenes content in our 'Building The Brand' series, funny skits and much more. It's been a rollercoaster of a ride so far, and this is only the beginning. I have many more ideas and plans for the future of UUC, and I look forward to you bringing you along for the ride!

Stay ultimate! - Wade